3 Ways for Online Retailers to Improve Customer Loyalty and Trust
More businesses are shipping their products today than ever before. With so many options at consumers’ fingertips, retention is paramount. If your company is selling merchandise online, there are ways to handle the shipments properly that can earn you lifelong customers.
1.) Be HonestAvoid presenting customers with unrealistic dates and times for shipment and delivery of your products. When you specify a deadline for delivery and they fail to meet it, your company is no longer trustworthy in the eyes of the client and your business can lose credibility. It can be better to give customers a 2-3 day range of possible delivery dates. That way whether your product arrives toward the beginning or the end of those dates, you have still held up your end of the bargain.
Fulfillment doesn’t have to be a guessing game, however. By partnering with an experienced 3PL provider, you achieve accurate inventory management and efficient order fulfillment.
2.) Fix Any Issues PromptlyRather than making excuses or trying to redirect blame, you are more likely to earn the trust of your clients by simply apologizing and fixing the issue as quickly as possible. In addition, if you find a problem with their order or delivery, it can help to notify the customer as soon as you are able to. When you wait too long before making them aware of an issue, they may think you were trying to hide it from them.
Providing top notch customer service can help avoid such issues. SureShip’s in-house Client Solutions team is available via phone, email or instant chat to assist customers, whether it is placing an order, product suggestions, or issue resolution. Throughout every customer interaction, we are singularly focused on providing “PCE”: The Perfect Client Experience.
3.) Stay ConsistentMost customers are looking to do business with a company that they can rely on. Reliability and trust go hand in hand as far as the clients are concerned. If a business claims to have the fastest delivery but their shipments never arrive on time, customers are likely to choose a different company. Likewise, their shopping experience should be enjoyable and easy from start to finish.
SureShip offers a customizable eCommerce platform including responsive website design, credit card processing and dynamic reporting. Combined with our real-time warehouse management systems, we are able to streamline the fulfillment process to deliver products with unparalleled accuracy in the most cost effective way.
By taking steps to make sure that your company is considered to be reliable and trustworthy, you can establish, maintain and grow your customer base. Using SureShip to deliver your merchandise can help ensure fast and accurate delivery times. Contact us at (313) 307-4710 to find out how.